According to a new metric introduced by Planet Ace Gibraltar the live poker industry continues to grow rapidly. The new metric, called the PokerPages.com Industry Index (PPII), is an indicator for the popularity of live poker globally, in much the same way PokerPulse measures the growth of online poker.
The PokerPages.com Industry Index (PPII) is based on live tournament results from over 600 casino around the world, including tournaments from the World Poker Tour, the World Series of Poker and the European Poker Tour.
The PPII includes three performance indicators:
- The Buy-In Index measures changes in total dollar live tournament buy-ins.
- The Entrants Index measures changes in the number of live tournament entries.
- The Buy-In Per Entry Index measures changes in the average buy-in per entry.
For each indicator data is available for the current month, year-to-date and the past 12 months. Also present is an historical overview of the indicators for each year from 2001 onwards.
When looking at the PPI Index keep in mind that a value of 100 indicates no growth, a value less than 100 indicates a decline and a value greater than 100 indicates an increase.
For those of you that are still with me, here are some interesting conclusions that can be drawn from the PPII data:
- The poker market has grown from $72 million in 2001 to $376.6 million in 2005 in terms of total live tournament buy-ins, an increase of 423%.
- The number of entrants has grown from 147,523 in 2001 to 304,529 in 2005, an increase of 106%.
- Average buy-in per entry has grown from $488 in 2001 to $1,237 in 2005, an increase of 153%.
- The highest total monthly buy-in of $77.4 million was recorded in July 2005 directly related to the 2005 World Series of Poker which was held in that month. Note that the total buy-in for the entire year of 2001 was $72 million, $5.4 million less than July 2005.
- Both in 2004 and 2005 the growth in number of entrants was 30%, higher than in any of the previous years.
The PPII Index shows clearly the live poker market continues to grow rapidly. Looking at the number of entrants we see the highest growth rates in 2004 and 2005. In terms of Total Buy-In per year we see a slight decline in growth in 2005 compared to 2004, but with a 69% growth rate it is safe to say that the poker market is still booming.More information is available at www.pokerpages.com/ppii