The chairman & CEO of GWIN Inc, Wayne Root, this week signed
a Letter of Intent with Live Cast Media to enter the online poker
business by capitalizing on the brand name Wayne Allyn Root ("WAR").
The agreement is that Live Cast Media (LCM) will create, support and
operate at least two new poker Web sites: WARPoker.com and WARPoker.net.
WARPoker.com will be focused internationally, specifically at the
Asian and European markets and those localities that allow online
poker playing, and will not accept play from U.S. citizens or from
citizens in any countries or localities where such play is prohibited.
LCM has a strong history of marketing to the Asian and European markets,
and feels confident that utilizing Root's personality and recognition
as "America's Handicapper" and "The Face of Las Vegas
Gambling" will create a powerful image attractive to an international
audience.
WARPoker.net will be a non-rake model for fun & prizes only and
will be available for play in all localities where it is legal. This
non-rake business model has been enjoying great success and increasing
popularity in the United States.
The parties believe that the Wayne Allyn Root name, and the promotional
support that GWIN will be able to provide utilizing its database of
gamblers and its various media properties, including "Wayne Allyn
Root's WinningEDGE" television and radio shows, and Web site will
provide a strong user base. Subject to completion of a definitive agreement,
the Letter of Intent calls for GWIN to receive 50% of the profits of
the WARPoker.net site and 25% of the profits from the WARPoker.com site.
Live Cast Media has been operating globally since 2003 with offices
in five worldwide locations including Asia, the United Kingdom and North
America. It offers turnkey solutions for online gaming, global marketing
and multimedia.