Prima Poker, the world's largest online poker network, announced today its $1.25 million sponsorship of The Hendon Mob, four of Britain's top professional poker players. The sponsorship will send the fabulous foursome jet-setting on the 2005 Prima Poker Tour that includes 15 of the most exciting poker tournaments of the year. The Mob will be kicking off this month's tournaments on February 18th in Los Angeles, CA for the televised, WPT Poker Classic.
Prima Poker first sponsored the Hendon Mob in 2004, setting a new trend in the poker industry as the first ever $1 million sponsorship of a professional poker team. "The Mob" became media stars, demonstrating their poker skills on Fox Sports Net, tutoring 'Cousin Sal' on Jimmy Kimmel Live and being featured in cameo appearances during the 2004 WSOP on ESPN.
Outside of numerous tournaments in the U.S., the 2005 tour will take the Hendon Mob to Paris, Amsterdam, Barcelona, Vienna, Dublin, Monte Carlo and London, where they will match wits against the top professional and online players in the world. The tour includes such premier internationally televised tournaments as the World Series of Poker, the Master Classics of Poker, the Commerce Invitational and numerous WPT and EPT events.
"This is going to be an exciting year for the all of us," said Barny Boatman of the Hendon Mob. "We are looking forward to celebrating our successes with Prima Poker, their card rooms, and all the satellite winners. We believe 2005 is going to be a brilliant year for The Hendon Mob."
Each of the 30 card rooms on the Prima Poker Network offer online players a chance to join the Hendon Mob on the Prima Poker Tour. Online players can enter satellite tournaments at any time in Prima Network card rooms. Winners of these satellites get to meet and gain valuable insights into the game from The Hendon Mob while going head-to-head against their poker idols. The card rooms also hold monthly satellites where players can "Beat the Mob" online for cash prizes.
Satellites are running now for the World Poker Tour's 2005 World Series of Poker at the Rio in Las Vegas and the World Poker Tour's Bay 101 Shooting Star in San Jose.