UK gambling group Betfair has announced a deal with Canadian turnkey
provider CryptoLogic to launch an online poker platform in the near
future.
Through a license agreement with CryptoLogic subsidiary WagerLogic,
Betfair will introduce the game using the former's latest player-to-player
poker technology.
Poker has quickly become a favorite with internet users, attracting
an increasing number of both casual players and seasoned professionals.
The internet poker market has grown six-fold in the past year to an
estimated 10% of a $5 billion in revenue global online gaming market.
“Online poker is a natural complement to Betfair’s
sports betting business. We are delighted to be working with a company
of CryptoLogic’s caliber and experience. In CryptoLogic, we
identified a partner with top-class technology and one who shares
our aspirations to create the best integrated poker platform on the
internet,” said Steve Ives, Betfair’s Business
Development Director.